Visualize business data on map with various symbols Assign specific symbols, colors, and sizes to your data points on map. Choose from a wide variety of symbols or create your own. Visually define customers and prospects across multiple locations using symbols color coding.
Display business data against demographic maps Categorize geographic areas by population or household income. Explore new markets, business patterns, or social trends against color coded Census maps for business and competitor analysis. Share business maps Create interactive maps and share with friends, colleagues, dealers, customers, prospects or vendors.
Share territory maps. Includes PDF export for larger print formats. Print large format map views Print large maps to use in presentations and project plans. Supports multiple pages option to use your home or office printer for large wall maps. Search data spatially with radius maps Explore your data within circle or polygon areas. Organize search results into marketing lists or market areas. More features. More solutions. Call Success stories Case studies. Help Blog White papers eBooks.
In order to be effective in territory mapping, you NEED to involve your sales reps and teams. This will encourage you to have the right reps in the right territories and make sure that the business is in their prospective territory. In defining a sales territory and determine if the territory mapping is efficient, you need to make sure of a few things:.
You also need to know your competition! The most popular territories are done via geographical lines, and doing so will prevent companies from leveraging and optimizing revenue.
Geographic distribution is best if you have boots on the ground. With the new advancements that technology is providing via account-based marketing, the best method is obviously going to be scattered among the states aiding in the new territory of adding a time-zone territory as well. So, as you can see, you really need to know your product, competition, market and sales reps to determine the best territory mapping software for your organization.
Highest performing territories — sales by client, new contacts, opportunity-to-win rates, average deal size? According to an MIT study, 90 percent of the information transmitted to the brain is visual.
An Aberdeen Group study revealed that managers using visual data tools are 28 percent more likely to be able to find the information they need to make informed decisions. One of these useful tools is sales territory mapping software, which provides a simple, easy-to-consume way for sales leaders to visualize geographical areas and ensure:. If you adopt the best sales territory planning solution, your organization will experience the following benefits.
If one territory has too many leads, some leads will fall through the cracks. The result of this unbalance is lost sales. Sales territory mapping software helps you ensure territories are correctly balanced and each territory reaches its full potential. The temptation to expand to new territories is only natural. With territory management tools like Spotio, you can use insights about your territories to reveal and locate new leads in your existing territories.
Without territory mapping software, sales leaders often have to spend hours and hours creating sales maps. These features make it easy to map territories quickly while providing a simple-to-use interface for the reps in each territory. Sales territory mapping solutions make mapping territories an intelligent process, using important data-points to help sales leaders place their reps strategically.
With integrated key insights like sales performance , geographical history, total revenue earned and leads converted, sales leaders can use Spotio to place people where they can make the most impact. Without an effective and comprehensive system, territory mapping and sales route planning tend to be two separate activities. Sales route planning is adjustable on the fly.
When new leads arise, the app helps users adjust their route and plan efficiently. A dynamic sales territory mapping software solution makes it easy to measure and compare performance across multiple territories. Using smart features like those offered by Spotio, you can quickly see which territories landed the most accounts, where the highest value clients are located and more.
This gives you strong visual data to understand where to invest as well as how sales reps are performing by region. When sales territories are uneven and unfairly distributed, morale takes a hit.
Have you defined your target market and customer? Then it makes sense to create territories based on that. Most territory mapping software like Maptive includes demographic data. View this information to find out where your target audience is and set your boundaries accordingly. If your business has a number of established accounts that generate the majority of your sales then a better strategy might be to create sales territories around them.
You may also want to account for the sales reps who are currently managing those accounts. If reps have a longstanding history with certain clients they should likely stay assigned to them to continue that relationship if possible. Is your target market less defined? Are you simply trying to get in front of as many people as possible?
Then use population data to define your sales territory boundaries. Maptive offers population data built directly into the platform. Bring up the numbers and create sales areas that have equal population numbers. Just remember that less populated rural areas might require larger geographic territories in order to reach the desired population levels.
Use drive time radii and polygons to make sure reps can still reach all the customers inside their sales area. The easiest way to create sales territories is to use existing boundaries such as zip codes, cities, counties, and states.
Just make sure to do some research to determine whether creating sales territories in this way will result in a fair distribution of leads and customers for your team members.
Upload your sales area data and create beautiful sales territory maps in moments with Maptive. Sign up for a free trial of Maptive and start sales area mapping today. Necessary cookies are absolutely essential for the website to function properly. This category only includes cookies that ensures basic functionalities and security features of the website. These cookies do not store any personal information.
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On Sep 16, Here are six reasons to plot your sales area data on an interactive map: 1. Discover How Many Customers and Leads are in a Territory Your sales areas might have made sense when you first created them, but your customer base is constantly growing. When you look at the numbers ask yourself the following questions: How many customers can one sales representative effectively handle?
Do you need to add additional sales reps to certain territories? Should some sales areas with larger customer bases be divided into several smaller territories? Monitor Performance Mapping your data makes it easy to see which territories are succeeding and which ones are missing their sales targets. Identify Overlapping Coverage After mapping all your customers and new leads you might discover some accounts that extend into multiple sales areas and are being handled by more than one salesperson.
This leads to: Dissent and arguments between sales reps Inconsistent customer service The same tasks being performed by multiple salespeople Uncovering overlapping coverage is key to staying efficient.
Transparency No matter how hard you try to keep things fair, there are always some staff members who feel like certain employees are being given preferential treatment. Here are four strategies to create effective sales areas 1. Target Market Demographics Have you defined your target market and customer?
Current Customers If your business has a number of established accounts that generate the majority of your sales then a better strategy might be to create sales territories around them. Population Is your target market less defined?
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